North TK Narrative infrastructure for modern communications teams
Better stories, faster, at scale
North TK turns company insights into narrative intelligence
Title TK
The people, the strategy, the relationships. A communications agency that shapes how companies tell their story, built on the intelligence North TK surfaces.
North TK
The infrastructure that makes great storytelling repeatable. An intelligent layer that captures, structures, and deploys your company's narrative assets, at scale, with full provenance.
Your story is hiding in plain sight
Customer insights, competitive intelligence, product developments, and strategic information from sales calls, internal meetings, events, board discussions, and ad-hoc conversations are either not captured, or are captured but there is no mechanism to surface, organize, or systematize that information into actionable marketing strategy, content, and campaigns.
Campaigns ship late
The story isn't ready when the moment is. A launch lands without a narrative. An announcement goes out with messaging nobody pressure-tested.
Coverage stays shallow
Without a structured body of evidence to draw from, a company gets reduced to its most recent press release. The narrative becomes whatever a journalist decides.
Proof points disappear
A customer says something remarkable on a call. Nobody writes it down. Six months later, there isn't a single name to put on the record.
Sales and marketing diverge
A prospect hears one thing on a call and something different on the website. The disconnect erodes confidence exactly when trust matters most.
Executive messaging drifts
The CEO says something in a board meeting that contradicts the CMO at a conference. Neither one was wrong—there was no system keeping them aligned.
Volume without value
A high volume of content ships that doesn't connect to anything. Lots of output, no story, and no consistent body of evidence for AI systems to surface.
Competitive windows close
A competitor's move creates a 48-hour opening. By the time a draft clears approval, the moment's gone, and the company that moved first owns the narrative.
The bigger story gets missed
Product marketing briefs the room on new capabilities, but nobody connects the release to the company's larger themes—a missed chance to reach beyond the target buyer.
Onboarding starts from zero
Every new comms hire reconstructs the story from scratch. No repository, no signal bank, no record of what worked. Institutional knowledge walks out the door.
North TK mirrors how your team is structured to work
North TK is software purpose-built to help marketers capture and discover signals that, when intelligently managed, become the foundation for authentic stories and winning campaigns.
- Capture company knowledge at the source
- Shape raw signals into narratives
- Execute and distribute them to the right audiences
North TK moves storytelling work forward with automation without removing humans from the most important parts of the creative process.
It mirrors how marketing teams are structured to work, but cannot keep pace due to the speed and complexity of modern organizations—using specialized, single-purpose agents that autonomously access, discover, review and organize storytelling signals from across your organization on your behalf.
A trusted, reliable and transparent system
North TK is designed with people and process at the heart of everything it does.
Vault
Store and analyze source documents
Signals
Capture raw story material
Briefs
Structure signals into strategic intelligence
Storylines
Synthesize multiple briefs into a narrative arc
Campaigns
Execute, produce and track anchor content
Brand Voice
The compliance standard everything is measured against
From raw signal to published narrative.
Four stages. One continuous intelligence layer running underneath all of them.
Signals
Extract candidate facts and quotes from raw source material, with full provenance back to the original document.
Briefs
Reviewed signals are shaped into structured briefs, the point of view before it becomes a story.
Storylines
Briefs are woven into a coherent narrative arc, the connective tissue most portfolios are missing.
Campaigns
Storylines ship as coordinated, channel-ready output: press, social, LP updates, sales enablement.
Your stories are already happening. North TK makes sure you find them first.
See how it works →Request a demo
Tell us a bit about your team and we'll be in touch to set up time.
We're hands-on, high-impact partners at your most important moments in growth.
We've founded agencies, led programs for some of the greatest companies in the world, and spent decades learning what actually helps a business drive recognition, relevance, and revenue.
We built Title TK to do things differently—senior operators that view our job as closing the gap between the aspirations of the organization and the current outcomes it is achieving.
At the heart of Title TK is North TK, a scalable storytelling framework and platform that's purpose-built for the specific use case of helping marketers capture and discover signals that, when managed in a pipeline or workflow, become storytelling gold and the foundation for winning campaigns.
Our work drives three outcomes:
Recognition: building awareness in your market.
Relevance: owning your category.
Revenue: growing the business through narrative that performs.